The Family Farms chopper was revealed on Tuesday, March 5, on the Discovery Channel’s (Ch 19) “American Chopper” program.

Farmers Union President, Mark Watne says, “The time change to primetime is a great indication of the show’s ratings and popularity.  It will help us reach more people with our message that family farm agriculture is important.”

Viewers will be able to see the creation of the bike, designed by Paul Teutul, Jr., that Farmers Union commissioned last year.

The chopper, which was built in Orange County (N.Y.), was commissioned by North Dakota Farmers Union (NDFU). The episode features an interview with NDFU President Mark Watne in the organization’s Founding Farmers restaurant in King of Prussia, Pa. The motorcycle was revealed in December at the organization’s annual convention in Bismarck, but no videos or photos were shared.

Teutul says, “I appreciate Farmers Union completely trusting me with their brand. I know it’s a leap of faith. My goal is to mold the family farms message into a work of art that people will want to see. Ultimately, they’ll learn more about Farmers Union and the importance of family farm agriculture.”

The motorcycle operates on E30 and continues Farmers Union’s efforts to create demand for corn and higher ethanol blends.